it's social gi | ugc creator education


Stop Saving UGC Tips and Learn from a Pro

Build your first portfolio sample and send your first brand pitches in seven days.

The free 7-Day UGC Challenge · January 1 – 7, 2027 · one live call with Gianna. 

Educational training. Individual results vary based on effort and execution. Not an income guarantee.

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Gianna Cestone taking a selfie beside the title “how to start UGC in 2026”
UGC Pro Accelerator cover: Gianna Cestone in profile, captioned "Turn UGC into a scalable professional business."

The 7-Day UGC Challenge
January 1 – 7, 2027 · a live call with Gianna on Sunday, January 3 · one short build task a day · See the challenge

Registration is open now.

Three ways to start, one method

The community is separate and is not included in any of the three.

Free 7-Day UGC Challenge

Free, email registration. Jan 1 to 7, 2027: one short task a day, recorded sessions Friday and Thursday, one live call with Gianna Sunday, Jan 3, 4:00 PM PT. Best for: you have not filmed a portfolio piece yet.

Save My Free Spot

UGC Pro Accelerator

$297 one-time, or 2 × $159. The complete self-paced course: 20 modules, 81 video lessons, templates in every module, lifetime access; 90-day conditional refund. Best for: you want the whole system, start to retainers.

See the full module list
BRANDS I'VE CREATED CONTENT FOR
Brands Gianna has created content for: FroPro, Calming Co., Coco & Eve, Beam, Pacifica, Versed, The DB Method, Go RVing, Dove, Magic Spoon

Start here ↓

Gianna Cestone working on a laptop at a white deskFree 7-Day Challenge

Jan 1 to 7, 2027. One short task a day, recorded sessions Friday and Thursday, one live call with Gianna Sunday, Jan 3, 4:00 PM PT. Best if you have not filmed a portfolio piece yet.

Free, email registration

Save My Free Spot

UGC Pro Accelerator course coverUGC Pro Accelerator

The complete self-paced course: 20 modules, 81 video lessons, templates in every module, lifetime access, 90-day conditional refund. Best if you want the whole system, start to retainers.

$297 one-time, or 2 × $159

See the full module list

More ways to work with Gianna ↓

Gianna Cestone filming a selfie video on her phoneFree UGC Guide

A 7-day action plan to build your UGC foundation: what to film, how to pitch brands and what to charge, from 6+ years of hands-on UGC work.

Free download

Get the Free Guide

30-Day UGC Quick Start guide cover30-Day UGC Quick Start

A 30-day beginner roadmap with the exact actions to pitch brands and shoot your first content. Best if you want a simple plan for your first month.

$9 one-time

Get the Quick Start — $9

90-Day UGC Starter Guide cover90-Day UGC Starter Guide

The 90-day playbook to build a UGC portfolio, prepare outreach and develop a repeatable working rhythm.

$27 one-time

Get the 90-Day Guide — $27

UGC Written Audit coverUGC Portfolio Audit

A done-for-you written audit of your UGC portfolio with frame-by-frame feedback and specific next steps. Best if you have samples and want expert eyes on them.

$147 one-time

Get the Audit — $147

Gianna Cestone holding a phone and a tabletUGC Strategy Call

A 60-minute one-to-one live call with Gianna on your portfolio, pitches and pricing, with your written audit included; you leave with a clear plan.

$247 one-time

Book the Call — $247

Gianna Cestone smiling on a cream armchair1:1 Mentorship

Private one-to-one coaching with Gianna on your content, portfolio, pitching, pricing and brand deals. By application.

$997 one-time for 4 weeks. 12 weeks: $1,749.97 in full or 3 × $597

Apply for Mentorship

Gianna Cestone working on a laptop next to a large plantISG Creator Club

The full UGC Pro Accelerator, a live review call every Wednesday at 4:00 PM PT from November 11, the Brand Briefs Board and a monthly clinic.

$47 monthly · founding members $37 monthly with code FOUNDING37, first 50

See the Creator Club

What creators are saying


Reviews from creators who have learned with Gianna.

Individual results vary and are not typical.

Before you decide, hear from Alex


Alex shares the experience of learning UGC with Gianna, in Alex's own words.

Results vary and are not typical. Alex's result is Alex's own.

Brand logos: Fro Pro, Calming Co., and Coco & Eve.
Brand logos: Beam, Pacifica, and Versed.
Brand logos: The DB Method and Go RVing.
Brand logos: Origins, Dove, Magic Spoon, and Health-Ade.

Built by a Working UGC Creator


This program is built from Gianna's 6+ years of client work and turns that experience into a step-by-step learning system.

90-Day UGC Starter Guide for a Repeatable UGC Workflow


Follow a clear, three-month plan for portfolio work, outreach, pricing, follow-up, and client delivery. The roadmap organizes the actions; it does not guarantee brand deals, clients, or income.

About It's Social Gi


It's Social Gi is creator education built by a working UGC creator. The curriculum organizes 6+ years of client-work experience into portfolio, pitching, pricing, negotiation, and delivery lessons.

1,000+ brand deals, ads and retainers · 500+ unique brands · 6+ years of UGC work, still active · 1,000+ students helped

Educational training. Individual results vary based on effort and execution. Not an income guarantee.

UGC Pro Accelerator course preview shown on a laptop, desktop monitor, tablet, and phone.

Try My Free UGC Training Video


Learn How to Start Landing Paid Brand Deals Without a Big Following

Watch my free 15-minute training where I break down the first steps to becoming a paid UGC creator, building your portfolio, and getting started with brand deals.

Watch the Free Training

 UGC Learning Options


Start free, then continue into one complete self-paced program.

Pro Accelerator combines the Foundation and Professional tracks into a single 20-module program.

Secure checkout Instant access 90-day conditional refund on Pro Accelerator

Free guide

Free

The 7-day action plan that tells you exactly what to film, how to pitch brands, and what your rates should look like from day one.

  • Download it in seconds.
Get My Free Guide

UGC Pro Accelerator

$297

$297 one-time, or 2 × $159

Complete Self-Paced Training · 90-Day Conditional Refund

One complete program with the Foundation and Professional tracks together.

  • 20 modules — 7 Foundation, 10 Professional, and 3 bonus modules
  • Written handouts, templates, and examples across the curriculum
  • Portfolio-building and pitch-development lessons
  • Contract, usage-rights, rate, negotiation, and follow-up frameworks
  • Community membership and the Written Audit are separate offers — not included in the $297 enrollment
  • $297 one-time, or 2 × $159 — a two-payment plan ($318 total) that does not renew
  • 90-Day Conditional Refund — complete all 10 Professional modules and the documented work, then request within 90 calendar days of purchase; see /refund-policy

Educational training. Results vary. No income or brand-deal outcome is guaranteed.

Get the Complete Pro Accelerator — $297

UGC 1:1 Mentorship

$997

4 weeks · by application · one-time

  • Private 1:1 coaching with Gianna for 4 weeks
  • 1 × 60-minute strategy session + 3 × 45-minute coaching sessions
  • Personal feedback on your content, portfolio, pitching, pricing and negotiations
  • Personalized 30–60 day action plan
  • Need longer? 3-Month Private Mentorship — $1,749.97 or 3 payments of $597, 12 weekly private sessions, plus the full Pro Accelerator
Apply for 1:1 Mentorship

Frequently Asked Questions

 
Gianna Cestone working on a laptop next to a large plant